Jason Krahl

Jason is calm under pressure and sharp with the numbers: the kind of partner who is sent into the properties others find intimidating, and brings order to them. He works in the trenches with teams rather than directing from behind a desk, and he doesn’t consider a project finished until the systems he has built can run without him in the room.

With 26 years in hospitality, including 15 as Director of Revenue Management for Omni Hotels & Resorts, Jason specialises in pricing, forecasting and distribution strategy for hotels going through openings, renovation, repositioning or leadership transition. His interim and turnaround assignments, including in New York City, always came with the same brief: stabilise the property, then hand it back stronger than he found it.

At Omni, he was responsible for revenue at some of the group’s largest and most complex properties, from a 546-hectare oceanfront resort, where he rebuilt the commercial strategy through a major renovation, to an 800-room flagship in one of the most competitive markets in the US. He consistently delivered revenue growth and market share gains, while rebuilding teams to some of the highest satisfaction scores in the company. Earlier, as Corporate Director of Revenue Management for Lodging Hospitality Management, he set forecasting and distribution standards across twelve IHG, Hilton, Marriott and independent hotels, giving him a clear understanding of both brand standards and the needs of independent owners.

Whether it’s a single independent hotel, a new development, a management company’s portfolio or a brand’s flagship, Jason brings the same practical approach: clear strategy, systems that fit the hotel and teams that can sustain the results.