Daniel Muñoz Sheridan

Daniel is an entrepreneurial marketer who builds brands that are authentic, commercially strong, and genuinely connect with their audience. He combines strategic thinking with hands-on execution to turn ambitious ideas into measurable results.

With more than 20 years of marketing experience, including over a decade in hospitality, food & beverage and real estate, Daniel specialises in brand development, marketing strategy and guest experience. He helps owners, developers, management companies and hotel brands bring brand, guest experience and commercial goals together in one coherent plan

After seven years as B2B Marketing Manager at digital agency DQ&A, Daniel moved into hospitality, partnering with independent hotels and lifestyle brands on marketing strategy and digital transformation. Most recently, he led the marketing restructuring at De Plesman Hotel.

As co-owner of KUA Mexican Kitchen and KUA Café & Bar in The Hague, he knows first-hand what it takes to build a brand guests choose and return to. Fluent in English, Spanish, Dutch and French, he works with ease across international teams and partners.